These graphic elements are part of U.S.VETS’ visual identity and their consistent use over time will serve as signifiers for the brand. The colors for these elements can be changed, but should be consistent with our brand color palette.
Use the star as a graphic element.
Use the yellow arrow to guide the eye to an important point.
Use a transparent header circle with a dashed vertical line.
Use large quote marks to call out quotes.
Use a star as a graphic element
Think of the star in the U.S.Vets logo as a tool to create some great angles and eye movement. Keep the angles the same as they are in the star, for consistency.